Head of Retail Media Sales & Activation (m/f/d)

DOUGLAS is the leading omnichannel provider of premium beauty in Europe. The company inspires its customers to live their own kind of beauty by offering a unique assortment online and in around 1,850 stores. DOUGLAS is the partner of choice for brands and offers a selected range of exclusive brands as well as its own corporate brands. The range includes fragrances, make-up, skin care, hair care, accessories and beauty services. The corporate strategy "Let it Bloom - DOUGLAS 2026" focuses on strengthening the successful omnichannel positioning and the consistent further development of the customer experience. The successful business model is based on DOUGLAS' omnichannel offering, leading brands and data expertise. In the 2022/23 financial year, DOUGLAS generated sales of 4.1 billion euros and employed around 18,000 people across Europe.

DOUGLAS is not only Europe's leading omnichannel provider of premium beauty but also a trailblazer in retail media. With Douglas Marketing Solutions, we revolutionize how brands connect with their customers through data-driven advertising at the digital point of sale. Leveraging extensive first-party data, we deliver highly targeted campaigns that engage customers throughout their purchasing journey-whether online, via mobile apps, or in-store. Our approach integrates cutting-edge technologies such as Data Management Platforms (DMPs) and programmatic advertising with deep market insights, offering customized solutions for maximum advertising impact. This creates a powerful ecosystem where both brands and consumers benefit, fostering long-term partnerships and sustainable growth.

Team Leadership & Development

• Lead and inspire 3 Team Leads and their cross-functional teams to deliver excellent retail media campaigns and initiatives.
• Foster a high-performing, collaborative culture through coaching and upskilling team members in retail media best practices.
• Implement a strong talent development strategy to support individual growth and succession planning.

Business Strategy & Reporting

• Develop and execute a comprehensive retail media growth strategy focused on revenue expansion, client retention, and operational excellence.
• Create dynamic management reports and presentations that enable informed decision-making based on KPIs.

Sales & Business Development

• Develop revenue growth strategies across 9 EU markets through upselling, cross-selling, and new client acquisitions.
• Promote innovative retail media solutions, including data collaborations and digital ad innovations, to drive business growth.

Client Strategy & Media Strategy

• Oversee Client Services to ensure excellent customer service and long-term partnerships.
• Further develop data-driven retail media strategies to maximize client ROI and incorporate industry trends.

Campaign Management

• Oversee the end-to-end campaign management process in collaboration with the Team Lead Digital Activation, using data-driven optimizations to enhance efficiency.

Collaborative Stakeholder Engagement

• Collaborate with external partners and internal teams to scale the back-office architecture through automation and self-service capabilities.
• Represent Douglas Marketing Solutions at industry events, fostering business development opportunities.

• At least 8 years of experience in revenue-generating organizations, ideally in sales or (online) marketing.
• Expert understanding of the retail data marketing ecosystem, including DMPs, CDPs, DSPs, and programmatic buying processes.
• Hands-on experience in retail media or digital advertising, preferably on the publisher side.
• Fluent in German and English with excellent communication and negotiation skills.
• Proactive, goal-oriented approach with the ability to thrive in a fast-paced environment.

Your personal development: we want you to grow with us. Become part of our mentoring program, use our e-learning platforms and benefit from many other individual development opportunities.

️ Open feedback culture: half-yearly meetings & performance reviews ()

30 days of vacation per year

Would you like a hybrid working model? We offer a balance between mobile working and office days in a collaborative environment. (approx. 8 days/month)

Cherry on top: You get our employee discount both online and in-store. On top of that, you get further discount opportunities thanks to our corporate benefits.

️ Do you like fitness? Then our running group and gympass are just right for you.

In-house canteen & bistro, as well as free drinks

A positive and motivating environment & celebrating successes at regular company events such as DOClub, summer party, Women's Day, etc

Then become part of our international company and apply, stating your salary expectations and possible starting date.

As an international employer, we stand for equal opportunities and diversity. We therefore welcome applications from mothers, fathers, people with disabilities and people from the LGBTQIA+ community. Please let us know if, for example, we should use a gender-neutral pronoun, if you need barrier-free access to our offices or if we should allow more time for the application process.

We look forward to hearing from you!