Advertising/Performance Marketing Trainee (10 Week Funded Course)

WYK's Digital Marketing Skills Bootcamps are funded by the Greater London Authority and DfE to support jobseekers and career changers to access roles in the digital marketing industry.

Learn highly in-demand skills in areas such as Google Ads and Facebook Ads, while building knowledge of digital marketing fundamentals.

Run campaigns for a real business - making sure you stand out to employers.

10 weeks, full time (10am-4pm, Mon-Fri)

Hybrid format: remote with some in-person days

Taught by industry practitioners

Designed with digital employers

Practical digital marketing sessions with hands-on, industry-based tasks

Employability support

Next programmes: London

31st March 2025 - 6th June 2025

Midlands & Manchester

(Must be able to commute to Manchester, Birmingham or Nottingham for in-person sessions)

31st March 2025 - 6th June 2025

ELIGIBILITY

As our programmes are funded, you will need to meet the following eligibility criteria:

1. Aged between 19 - 40 (must have turned 19 before 31st August 2024)
2. Living in the Greater London Authority area OR the Midlands OR Manchester (able to travel to Manchester, Birmingham or Nottingham for in-person days)
3. Right to work in the UK (full time)
4. Lived in the UK for at least the last 3 years
5. Not in full-time work or full-time education
6. Have not previously started a Skills Bootcamp funded by the DfE since April 2024

If you meet the eligibility criteria above and would like to apply for our next programme, please submit an application and we will be in touch to discuss next steps.

Learn the core areas of digital marketing, with practical industry-based exercises throughout. We'll cover strategy, social media, search, display, analytics, and ecommerce, as well as business essentials.

Specialist Track

Dive deeper into one of our specialisms: Paid Search (Google Ads), Paid Social (Facebook and Instagram Ads) or Programmatic. Taught by an industry expert, you'll get hands-on experience in the platform to stand out to employers.

Real Client Experience

In teams, we'll provide a budget to run campaigns for a real business. You'll develop a plan based on the business objectives, build and run campaigns, and present back to the client. All while getting valuable teamwork experience!

Excel

Every digital marketer needs Excel skills! Our Excel training will ensure you have the spreadsheet essentials needed in the industry, as well as the confidence to use Excel for real-world tasks.

Industry Masterclasses

We'll bring in industry experts to run masterclasses on key digital topics. Previous masterclasses have included Data Visualisation, Email Marketing, and SEO.

Employability Support

We'll make sure you complete the programme ready to apply for roles, with support on CVs, understanding industry roles, and interview prep.