Business Director - Marketing Science (Contract)

Inventum have partnered with a global network agency. We are seeking an experienced Business Director with a Marketing Science background to support a major client for 4 months. This is a great opportunity to drive impactful marketing analytics projects.

Business Director - Marketing Science
Start Date: ASAP
Contract Duration: 4 Months
IR35 Status: Inside
Daily Rate: £500-£600
Working Model: Hybrid (London)

Marketing Science Team Overview

Our team accelerates client growth by integrating data and analytics into marketing strategies. We:

• Use analytics to uncover marketing insights.
• Implement frameworks to measure and optimize marketing effectiveness.
• Develop tools to identify performance improvement opportunities.
• Promote experimentation and learning in client marketing strategies.

Role Overview

As a Business Director, you will:

• Manage client relationships and provide analytical solutions for their marketing challenges.
• Lead analytics projects, overseeing teams of analysts to ensure quality delivery.
• Support strategists and planners with data-driven media optimization.
• Evangelize analytics insights and embed them into clients' decision-making.
• Contribute to product development, pushing boundaries in marketing effectiveness.

Experience & Qualifications

• Proven experience as a Business Director managing client relationships.
• Background in econometric modeling or market mix modeling (preferred).
• Significant experience in marketing analytics, ideally in an agency or consultancy.
• Strong problem-solving and communication skills, with the ability to translate data insights into actionable recommendations.
• A numerate or analytical degree or equivalent experience.

Desirable Skills

• Experience in machine learning, A/B testing, and survey data analysis.
• Coding knowledge in R, Python, or SQL.
• Familiarity with developing data-led applications in R Shiny (or equivalent).

This is an exciting role for someone passionate about leveraging data to drive marketing performance and innovation.