Campaign Manager

We're on the lookout for two Campaign Delivery Managers to bring Virgin Red's marketing campaigns to life. These roles will be the driving force behind seamless, creative, and results-driven campaigns-working with stakeholders, creatives, and data teams to engage customers and boost brand loyalty.

If you're a strategic thinker with a passion for marketing and CRM, strong project management skills, and love working in a fast-paced, people-first environment, this is your chance to make an impact!

Our Virgin Family

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Virgin Red rewards customers who live the Virgin lifestyle. Earn Virgin Points across our vast partner network, unlocking everyday rewards and exclusive experiences. As the Virgin network hub, we foster deeper customer understanding, opening doors for partners. Bold, distinctive, customer-centric - that's Virgin Red.

Tell me more

We have two exciting roles - one permanent and one fixed term, both of which will focus on delivering campaigns across our digital and CRM channels, ensuring our members receive exciting, data-driven communications that drive brand love, deeper engagement and help us hit our business targets.

• Define and track success - Establish clear, measurable campaign KPIs that align with business objectives, ensuring all marketing efforts drive real impact.
• Lead creative development - Oversee the creation of compelling campaigns across Virgin Red, Virgin Trains Ticketing, and the Virgin Customer Engagement Platform, working closely with in-house designers, copywriters, and external agencies.
• Coordinate multi-channel rollouts - Manage the seamless execution of campaigns across app, web, paid media, partner channels and CRM, ensuring all channels work in harmony.
• Ensure strategic alignment - Oversee campaign governance to keep marketing activities on-brand, legally compliant, and focused on driving deeper engagement and customer value.
• Optimise the customer journey - Deliver a consistent and engaging end-to-end experience across all touchpoints, driving conversion, engagement, and brand loyalty.
• Analyse and improve performance - Work with data and analytics teams to track campaign effectiveness, share insights, and continuously refine marketing strategies for maximum impact.

What you'll need

• You've got solid, hands-on experience in campaign delivery and project management, making things happen from start to finish.
• You know your way around CRM platforms and can confidently deliver marketing campaigns across our digital channels.
• You're data-driven and comfortable with marketing analytics and understanding data flows to drive smarter decisions.
• You're used to working with creative teams to bring bold, engaging campaigns and communications to life.
• Experience in loyalty, travel, or finance? That's a big plus, but not a dealbreaker if you bring the right energy and skills.
• If you've used Contentful, Braze, or project management tools like that's a bonus - but we love a fast learner!

The extra details

Role type: We've got 2 roles - 1 x Permanent and 1 x 9-month Fixed Term Contract
Location: London hub (once per week) & your home space
Salary: £55,000-62,000. We're putting our salaries out there for everyone to see - no smoke and mirrors, just honest numbers. We'll offer a salary that matches your skills, always aiming for room to grow.
Working hours: Full time - We embrace flexible working. Let us know what hours empower you to be at your best both professionally and personally, we'll try to find a perfect match for you and us.
Benefits: Buckle up for an adventure with Virgin! Our benefits package isn't just a list - it's your ticket to an extraordinary career and life. Imagine unlimited leave for your globe-trotting dreams, a "Screw it, let's do it pot" to enjoy being you, and a learning budget to fuel your curiosity. We've got your back with top-notch health care, family support that goes the extra mile, and a pension plan to keep your future bright. From electric vehicles to flexible volunteering, we're not just offering a job - we're inviting you to join a community that celebrates your whole self.
Closing date: 26 February 2025

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