Communications Manager (interim)

Main area Experienced Communications & Marketing Manager Grade NHS AfC: Band 7 Contract Fixed term: 12 months (Secondement) Hours Full time - 37.5 hours per week Job ref 196-COF10656-T

Employer Guy's and St Thomas' NHS Foundation Trust Employer type NHS Site Guys & St Thomas / NHS London Procurement Partnership Town London Salary £54,320 - £60,981 inc HCA Salary period Yearly Closing 19/03/:59 Interview date 01/04/2025

Guy's and St Thomas' is among the UK's busiest and most successful NHS foundation trusts. We provide a full range of hospital and community services for people in south London and as well as specialist care for patients from further afield including cancer, renal, orthopaedic, respiratory and cardiovascular services.

Job overview

Reporting to the Head of Communications, the Marketing and Communications Manager will play a vital role in developing relevant and compelling campaigns to engage with customers and connected corporate stakeholders.

The Marketing and Communications Manager will support the business cycle identified by the NHS LPP customer and category specialist teams with integrated marketing campaigns to inform and drive business growth.

Main duties of the job

Represent NHS LPP as a progressive, proactive, responsive and innovative organisation with a purpose to improve peoples' lives through the delivery of best in class procurement.

Develop and maintain strong relationships within NHS LPP staff and colleagues in stakeholder organisations that will aid and influence the outcome of successful campaigns.

Detailed job description and main responsibilities

Plan and develop communications and marketing campaigns for the organisation in line with the business requirements identified by the customer and NHS LPP category specialist teams, working closely with the relevant teams to ensure campaigns meet the brief.

Keep abreast of current trends in communications and marketing and incorporate into campaign design new ideas to ensure the NHS LPP is portrayed in a relevant and innovative way.

Manage the implementation, tracking and measurement of marketing campaigns.

Test campaigns to trial new ideas for effectiveness.

Brief and oversee the work of internal and external agencies, such as designers, animators and printers, who will deliver much of the campaign activity.

Write, edit and proofread copy for promotional materials within marketing campaigns.

Produce written content to a high standard and ensure accuracy of communications and marketing materials, facilitating formal sign-off by relevant leads.

Ensure that the organisation's brand and identity is adhered to in campaigns and in all communication channels.

Person specification Qualifications

• Degree level or equivalent training and experience
• Member Chartered Institute of Marketing / Chartered Institute of Public Relations / or equivalent
• Evidence of continuing professional development

Experience

• Relevant Experience gained in driving strategic communications and brand strategy in the NHS public or voluntary sector
• Extensive experience developing and delivering communications initiatives from inception to completion
• Experience of working in the NHS or healthcare communications

Skills

• Communicates effectively on all levels, adopts style based on audience.
• Excellent digital and computer skills
• Highly developed analytical skills with the ability to deal with, analyse, compare and interpret complex data to demonstrate ROI of campaigns and related channels

Guy's and St Thomas' celebrates, respects and values the diversity of its staff and patients. We review our policies, procedures and practices to ensure that all employees, patients and carers are treated equitably according to their needs. We are actively committed to ensuring that no one who applies for a job, works or studies at the Trust, or accesses our services is discriminated against on the grounds of race, ethnicity, nationality, disability, religion or belief, age, gender identity, gender reassignment, sexual orientation, pregnancy and maternity/paternity, or marital/civil partnership.

As an organisation, we are committed to developing our services in ways that best suit the needs of our patients. This means that some staff groups will increasingly be asked to work a more flexible shift pattern so that we can offer services in the evenings or at weekends.

We are committed to supporting all employees to achieve a healthy work-life balance and to work in a way that is best for them and our patients. We will consider all requests to work flexibly, taking into account the individual's personal circumstances as well as the needs of the service.