Digital Marketing Executive

Salary: £39,768 - £47,479 per annum
Contract type: Fixed term contract (one year)
Accountable to: Senior Marketing Manager
Location: Central London / hybrid (see below)
Closing date: 10 March at 9.30am

About the role

Joining our team is your opportunity to lead marketing campaigns on the biggest issues facing our health and care system. You'll join us at a vital time, as we help to shape what the future of health and care looks like. From moving health and care into communities, to tackling health inequalities and keeping people in good health throughout the course of their lives, you'll work across a range of issues to drive income and impact for the Fund. By joining the marketing team, you'll help our customers to better understand, engage with and advocate for change in the health and care system, including through events, courses and policy content.

As a digital marketing executive, you'll be responsible for creating inspiring marketing campaigns that drive action. You'll plan, research and develop products, deliver creative content for marketing campaigns, study customer behaviour and work with suppliers and teams in-house to execute impactful multi-channel campaigns. You will have a passion for full-funnel marketing, utilising a broad media mix and finding the most creative ways to drive conversion. You'll analyse data, project manage and evaluate marketing campaigns, set-up and optimise digital ads and develop content for a number of channels, including email and our website.

This role will work within a multidisciplinary environment, make strategic recommendations to a wide range of colleagues, lead cross-departmental and cross-organisational project teams to deliver against the organisation's goals and get to know the policy areas sitting behind the products and projects that you lead. You'll work closely alongside the Senior Marketing Manager, Head of Strategic Comms, Head of Digital and a number of other teams within a supportive Communications and Engagement Directorate.

The Fund has an ambition to increase the diversity of our workforce and introduce careers in health and care policy to a broader range of people. We encourage applicants from all sections of the community, including those from Black and ethnic minority backgrounds, those with disabilities and from the LGBTQ+ community. We believe that diversity of background and experience contributes to a broader collective perspective that will improve the way we influence health and social care policy.

What you'll get in return

The King's Fund is committed to a hybrid working model that meets the organisation's needs, while giving staff flexibility to choose between office and home working. In keeping with our current policy, the post-holder will be required to work a minimum of two days per week from our central London office (pro rata, averaged over a month).

In addition to a competitive salary, The King's Fund offers generous holiday entitlements, a £3 daily discount in our café and an on-site gym.

How to apply

To apply, please read our supplementary guidance documents below, then download and fill in our application form. If completing the application form presents any challenges, contact us by email so we can discuss options.

Please note that in order to apply, you must have existing documented proof of your right to live and work in the UK.

No agencies please.

CVs will not be accepted as applications. Applications must be submitted using The King's Fund application form.

The deadline for receipt of applications is 10 March at 9.30am. Late applications will not be considered.

We regret that we cannot respond individually to all applicants due to the high number of applications we receive. If you have not been contacted within 3 weeks of the closing date, please assume that you have not been shortlisted for interview.

Interviews will be held on Wednesday 19 March. Role available to start shortly thereafter.

Equality of opportunity

The King's Fund is committed to equal opportunities in all its activities, and appointments will be determined solely on merit. Applications are welcomed from all sections of the community, including those from minority ethnic groups and those with disabilities.

Our values

Committed to our purpose and independence