Digital Marketing Manager at Enterprise Productivity & Sustainability ERP
Posted 2 days 20 hours ago by Grey Matter Recruitment
Permanent
Not Specified
Marketing & PR Jobs
London, United Kingdom
Job Description
Digital Marketing Manager at Enterprise Productivity & Sustainability ERP 
Important role for an important mission. Curating digital experiences for a true disruptor within sustainability and carbon efficiency.
The Company
- GPS Tracking/Carbon reporting/productivity analytics SaaS
- Best in class analytics software reducing carbon footprint for some of largest infrastructure projects in the world
- Over $200m in funding by top investors
The Role
Own and implement digital marketing strategy to optimise website performance, enhance the customer journey and traffic conversion.
- Drive technical SEO optimisation and content requirements to maximise SEO traffic conversion through content and journey optimisation based on analytics and testing.
- Lead paid media strategy and execution.
- Use web analytics and intent tools to improve KPI's, web session insights, conversions, domain ranking, search visibility and content performance.
- Define and lead the web architectural roadmap to consider updating functionality for eCommerce capability and customer support.
Desired Skills & Experience
As a digital marketing specialist, you will have a blend of website management, SEO and CRO skills for a B2B technology company.
- LinkedIn and Google Advertising expert.
- Experience driving insights with web analytics and intent tools.
- Understanding of CRM and Marketing automation platforms.
If you feel you have the relevant experience please reply to this advert or email your CV to