Insight Analyst

Our client

• Global branded FMCG manufacturer with instantly recognisable leading brands in multiple categories.
• A category leading FTSE 250 business that are striving to be carbon neutral by 2030!
• With brands that are currently in significant YoY growth and their category insights, marketing and sales departments are being heavily invested in.
• As a business they are able to offer you a high level of autonomy balanced with a team focused culture.

The role

• As Insights Analyst, you will be identifying macro trends, assess market performance of brands & competitors, determine drivers behind market/promotional performance, gain understanding of shopper behaviours and consumption trends.
• You will work in close partnership across various functional teams internally and with external analytics agencies to guide business growth strategy.
• You will drive data-led insights into the marketing decision making process and NPD evaluation, ensuring that decisions are driven by a rigorous, fact-based approach.
• You'll be passionate about understanding shoppers and consumers, how macro trends and tactical in-store activities influence their shopping and consumption behaviours across retailers and channels.

The candidate

• You will have experience working in a supplier side insights role, agency side (Kantar/Nielsen/Circana) or in a role heavily involving data.
• You will have the ability to look at consumer needs as a source of inspiration, with proven sales and marketing experience and a track record of achievement.
• A passion for data and analytics tools is a must! And be open to exploring new ways of analytic approaches.
• The role will involve cross functional team working therefore the ability to successfully develop and maintain relationships by adopting a collaborative working style is crucial.
• Strong organizational skills, attention to detail, ability to juggle multiple priorities and to keep sight of deadlines.

Benefits & details

• Salary £35-40k.
• Package including bonus, healthcare and pension.
• Hybrid working - 2 days in Hertfordshire office.

Please send your CV using the form on this page, quoting reference 9/17295/7. Confidentiality assured.