Marketing Assistant

The Role: Marketing Assistant (Product)

Location: Mechelen, Belgium (Hybrid)

Make Your Mark. Shape Your Future.

It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World . Sound like you? Join our top-notch team of nearly 60,000 professionals globally who are making their mark on some of the world's most beloved brands, including DEWALT , CRAFTSMAN , CUB CADET , STANLEY and BLACK+DECKER

What You'll Do

Are you ready to take charge of an exciting product category that includes power tools, outdoor tools, and home cleaning products? As a Product Marketing Assistant, you'll play a pivotal role in driving success within consumer channels. You'll lead new product introductions, manage SKUs, and set competitive pricing strategies. Dive deep into market trends, customer insights, and competitor analysis to uncover new opportunities and optimize our product offerings.

We're looking for a dynamic individual with both strategic vision and operational expertise to manage our diverse product portfolio. Your goal? To boost annual turnover and enhance overall profitability. If you have a hands-on mentality and a passion for product management, we want to hear from you!

Key Responsibilities

• Oversee tactical and operational management of BLACK+DECKER, STANLEY FATMAX, and WOLF-Garten product groups.
• Optimize and maintain the product portfolio, ensuring alignment with eCommerce growth plans.
• Develop and execute regional launch and promo plans, conducting price analysis and adjustments.
• Collaborate with central product managers, commercialisation teams, and local sales for alignment and sales conversion.
• Participate in strategic meetings and create annual marketing plans for stakeholders and customers.
• Manage budgets, sales growth, and engage in the full marketing mix, including PR and social media.
• Drive commercial planning and campaigns from concept to delivery, ensuring budget compliance.
• Present commercialisation plans effectively and maintain lean product portfolios to improve working capital.
• Reduce excess and obsolete stock, managing product data for price lists and e-commerce activities.

Who You Are

You always strive to do a good job but wouldn't it be great if you could do your job and do a world of good? You care about quality - at every level. You love to learn and grow and be acknowledged for your valuable contributions. You're not intimidated by innovation. In fact, you embrace it. You also have:

• Business or Marketing degree (Bachelor's, Master's, or MBA).
• Proven experience in a similar product marketing role.
• Experience delivering projects from start to finish with a high level of ownership.
• Well-organized and efficient in a complex, international matrix environment.
• Fluent Dutch and French language skills.
• Proficient in Excel for analytical tasks.

What You'll Receive

• An attractive salary & benefits package
• Discounts on Stanley Black & Decker tools and other partner programs
• Excellent opportunities for continuous professional development

How You'll Feel

We want our company to be a place you'll want to be - and stay. Being part of our team means you'll get to:

Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths.

Learn: Have access to a wealth of learning resources, including our Lean Academy, Coursera and online university.

Belong: Experience an awesome place to work, where we have mutual respect and a great appreciation for diversity, equity and inclusion.

Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back and sustainable business practices.

What's more, you'll get that pride that comes from empowering makers, doers, protectors and everyday heroes all over the world. We're more than the tools company. More than a driving force in outdoor power equipment. More than a global leader in industrial. We're visionaries and innovators. As successful as we've been in the past, we have so much further to go. That's where you come in. Join us!

All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, colour, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran's status or any other protected characteristic.