Marketing Automation Manager at Enterprise Productivity & Sustainability ERP

Posted 7 days 14 hours ago by Grey Matter Recruitment

Permanent
Not Specified
Marketing & PR Jobs
London, United Kingdom
Job Description
Marketing Automation Manager at Enterprise Productivity & Sustainability ERP

Fantastic opportunity to own lead management operations for a true disruptor and important product for sustainability and carbon efficiency.

The Company

  • GPS Tracking/Carbon reporting/productivity analytics SaaS
  • Best in class analytics software reducing carbon footprint for some of largest infrastructure projects in the world
  • Over $200m in funding by top investors

The Role

Own B2B lead management process, architecture and lead scoring to ensure optimal lead nurturing and demand generation success.

  • Super user for CRM and marketing automation platform requirements
  • Responsible for reporting, dashboards, data modelling and performance monitoring
  • Work closely with Sales and wider Marketing team to ensure compliance with lead, pipeline, and customer data management processes
  • Own the customer segment data strategy and ensure thorough data enrichment

Desired Skills & Experience

As an experienced B2B Marketing Automation specialist, you will have a detail-oriented and creative approach to enhancing a B2B Lead Management process.

  • Expert CRM/Marketing Automation system experience (HubSpot preferable)
  • Extensive experience in data collection, manipulation and dashboard reporting
  • B2B SaaS marketing experience preferred
  • Familiar with statistical methods, interpreting A/B tests and calculating ROI

If you feel you have the relevant experience please reply to this advert or email your CV to