Paid Social Account Executive

ABOUT THE ROLE

As a Paid Social Account Executive, you will play a vital part in the Paid Social team. Working alongside Paid Social Account Managers and the Paid Social Channel Director, your role will be to ensure best-in-class execution and delivery across our exciting roster of clients. You'll be responsible for the day-to-day management of your Paid Social accounts, producing work to the highest standard.

You will gain exposure to a mix of social media channels including Meta, TikTok, Snapchat, Reddit, Pinterest, LinkedIn, and X. As an Account Executive, you will be digging deep into a variety of platforms, assisting with planning and responsible for the management of campaigns in-platform and reporting of results back to our clients.

KEY RESPONSIBILITIES

• Learn the role of Paid Social as a channel within the wider Digital and Marketing Mix.
• Support the day-to-day activity of live campaigns, assisting Account Managers with tasks including building campaigns, pacing, optimisation, and reporting.
• Learn how Paid Social campaigns are set up, tracked, and measured.
• Understand how Paid Social metrics interrelate and can influence each other.
• Complete daily budget and performance checks to ensure campaigns are running on target.
• Understand the Paid Social optimisation techniques and implement accordingly to improve performance i.e. audiences, creatives, bidding, etc.
• Develop understanding of copywriting that is tailored to clients' business goals and meets social platforms' best practice requirements.
• Produce/support the production of weekly/monthly reports, Post Campaign Analysis, and Quarterly Business Reviews.
• Participate in internal meetings and client meetings as determined by Account Managers.
• Join key training sessions to help support and grow your personal development, both internally and externally with key partners across the Paid Social ecosystem.
• Complete the Meta Blueprint accreditations and other channel certifications.
• Keep on top of the latest Paid Social developments to support department-level innovation to ensure we remain competitive and forward-thinking.

In return, we'll give you the opportunity to work with an amazingly dynamic and talented team on some incredible brands in a truly special working environment. We'll also enable you to broaden your skill set across digital channels as we provide you with a highly progressive training and development programme.

ABOUT YOU

• 3+ months of experience in Paid Social advertising - agency experience desirable.
• Interest in digital marketing, particularly Paid Social environments.
• Strong analytical skills and ability/willingness to get stuck into data/trends.
• A keen eye for detail.
• Good knowledge of Microsoft Excel/Google Drive applications.
• Strong communication skills.
• A desire to learn and develop.
• Team player.
• Ability to flex their communication and working style to client and business needs.

BENEFITS

• 25-day holiday allowance excluding Bank Holidays (plus extra time off over the Christmas period) and one extra day's holiday accrued for every year of service.
• Competitive salary - verified annually through external benchmarking analysis.
• 3pm finish on a Friday.
• Enhanced family-friendly and personal leave.
• Employee assistance programme.
• Hybrid working and working from home equipment allowance.
• An abundance of free tickets to live events.
• An incredible office environment in the heart of Fitzrovia with neighbourhood discounts on local restaurants, health and wellbeing, and shopping.
• Structured personal development, a customised training programme, and opportunities to attend industry conferences.
• An active social events calendar and opportunity to input into the social calendar.
• Opportunities to help further shape the business culture and agency benefits.

LOCATION

Our stunning offices are based in the heart of Fitzrovia, minutes walk from Goodge Street, Tottenham Court Road, and Warren Street stations.

We currently operate a hybrid working week, including Tuesday-Thursday in the office with the option to work remotely on Mondays and Fridays.

ABOUT US

SINE Digital is the pre-eminent disruptive performance marketing agency with offices in London's West End and New York.

We connect people to the experiences they love through designing and delivering cutting-edge digital solutions for some of the biggest names in live entertainment, fashion, and e-commerce.

Our data-driven expertise in strategic digital marketing consultancy and digital marketing insight is built on years of commercial experience.

We prioritise our people and are committed to fostering an exceptional work environment and positive company culture. Together, we've shaped a company that consistently breaks the mould and strives for excellence.

Today, SINE Digital stands as a collective of fun, passionate, and curious disruptors dedicated to making a mark on the brands and people we work with every day.

SINE Digital is an equal opportunity employer dedicated to fostering an inclusive environment where every individual is valued and empowered regardless of their race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or any other characteristic. We welcome all qualified applicants and can provide reasonable accommodations or adjustments where necessary.