Account Executive

Hybrid

Agency : Havas Play

Job Description : Play - Partnerships Account Executive

Reporting to: Account Manager

Location: HVL

About Play

Simply put, we help brands to grow by creating exciting collaborations with complementary, non-competing partners. Our objective is to get businesses to work together, to share and recycle their assets and help each other to achieve their respective goals. We work with a wide range of clients from some of the world's biggest brands (current and previous clients include Waitrose, Inspiring Learning, Renault UK, Pepsico and many more) to some smaller, sometimes niche and quirky brands.

Key Responsibilities

Strategy/Kick off

• Support AM in collating and digesting research, proposals and support docs.
• Conduct client and competitor research.
• Work closely with AM to create presentation and planning sessions.
• Contribute to the Kick off session: Ensure all areas of the agenda are covered.
• Support the AM in presenting data and ideas in initial strategy and campaign kick off meetings with clients and relevant stakeholders.
• Support AM in the creation of Project Road Map to ensure that there is a clear plan and deliverables.
• Work with AM to identify potential challenges, and propose solutions.

Research

• Assist in creating and delivering Brand for Approach lists aligned with client requirements.
• Develop scoping documents, including key questions and information for the project.
• Ensure all documents are clear, accurate, and client-ready.

Outreach to Prospective Clients to Sell in Proposed Ideas

• Create key documentation, including Proposition Decks for potential partners.
• Support the AM in developing contact strategies.
• Build and maintain strong relationships with partners.
• Identify and engage potential partners aligned with deliverables.
• Negotiate balanced exchanges for clients and partners.
• Provide timely, high-quality status summaries.

Implementation

• Maintain clear communication with partners and clients.
• Secure partnership details from clients, partners, or external contacts.
• Manage straightforward Terms Sheets and collaborate on complex agreements.
• Develop and track campaign timing/comms plans to ensure smooth execution.
• Oversee implementation of campaigns, escalating complex cases as needed.
• Coordinate asset trafficking and approvals.
• Assist in resolving campaign delivery issues.
• Define and track key performance metrics, aligning with clients and partners before launch.

Reporting & Review

• Create relevant valuation tools for each client/project.
• Calculate media values for campaigns.
• Gather, analyse and disseminate campaign results in line with criteria set.
• Work with your team to create all Review documents and Case studies to Simbiotik style and guidelines.

Client's business, products/services, key periods and competitors

• Understand/build your knowledge of the above for each of your clients.
• Utilise this insight where relevant to recommend new partnership ideas/brands and to strengthen your 'sell-in' of the client's brand and/or the suggested partnership.
• Build relationships with your clients, identify areas for business development opportunities for growth.

Commercials

• Understand client/project fees and identify out-of-scope requests before work begins.
• Assist in tracking fees, project timelines, referral fees, and costs.
• Monitor deliverables and ensure value alignment with client agreements.

Contract Type : Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual's ability to perform their job.

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Founded in 1835 by Charles-Louis Havas, Havas is one of the world's largest global communications groups, with more than 23,000 people in over 100 countries sharing one single mission: to make a meaningful difference to brands, businesses, and people. Havas has developed a fully integrated model covering all communications activities. The teams of the three business units, Creative, Media and Health & You, work together with agility and in perfect synergy to offer clients tailor-made, meaningful, innovative and entertainment-oriented solutions that support them in their positive transformation.

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