Area Sales Manager international (m/w/d)

Owned by Swedish Investment AB Latour, the group which realizes a turn-over of 700 billion euros, excels in brand-driven product categories in the industry and construction equipment sectors. Functieomschrijving As Area Sales Manager, you will be responsible for managing and expanding sales activities, identifying new business opportunities, building strong customer relationships, and collaborating with internal and external sales teams to achieve sales targets. You maximize the sales potential of the assigned customer portfolio in line with customer categorization and commercial strategy. You establish selected customer partnerships with B2B dealers, and you leverage their strategic wholesale partner to expand distribution and drive sales. You educate and train customers and end-users on our premium products, including supporting trade shows. You will report directly to the Director Hardware Europe & Export. You have at least 5 years of experience in sales or business development, preferably in the tools industry or construction materials or technical goods. You are fluent in Dutch, English, and French. You have experience with CRM software and the Microsoft Office suite. Aanbod You will have the opportunity to take on a dynamic and challenging role within an international company that represents premium brands. This is a full-time hybrid role for an Area Sales Manager for the Hardware business unit at Hultafors Group Belgium based in Antwerp, looking after the Hultafors Toolsbrand.