B2C Performance Marketing Manager (Organic Channels) London, England, United Kingdom

London, England, United Kingdom

At Ramp Network, we provide a powerful fiat crypto toolkit that enables anyone - from established brands to blockchain pioneers - to easily onboard their next million users into Web3.

Bridging the gap between today's financial system and the emerging crypto economy is our lifelong mission. Driven by our vision, sense of community, and passion for excellence, we relentlessly work to make this dream come true and bring Web3 to the mainstream.

From day one, our founders have built a purpose-led organisation where a culture of high performance, receptive minds, and collaboration is at the core. If you're looking to accelerate your career, grow at pace, and have a meaningful impact, you'll find a home at Ramp Network. We have huge ambitions and want people to join us on our quest to become a world-leading Web3 organisation.

Are you ready to drive growth and engagement at the heart of the Web3 revolution? As our Organic Growth Lead, you'll be the architect of strategies that bring Ramp Network to new heights. Your work will focus on turning our B2C website into a powerhouse for discovery and engagement, leveraging SEO, CRO, email marketing and push notifications to connect with users in meaningful and measurable ways.

You'll take full ownership of our organic growth efforts, crafting strategies that increase traffic and drive results. From optimising content to testing new approaches, your innovative thinking will fuel our mission to make crypto accessible to everyone. Collaborating closely with engineering, product, and design teams, you'll ensure every initiative is built on a foundation of creativity, collaboration, and data-driven decisions.

You'll join a team where ambition, urgency, and belief fuel everything we do. Reporting directly to Ziad, our Chief Product Officer-a champion for this role-you'll have the support and vision to make a real impact.

• Drive Organic Growth: Develop and implement SEO and CRO strategies to boost visibility, traffic, and user engagement.
• Lead Website Optimization: Manage website content and performance with a focus on enhancing user experience and conversions.
• Execute Notification Campaigns: Create and optimize email and push notifications that drive results.
• Analyze and Report: Use tools like SQL and Omni to measure performance and guide improvements.
• Test and Learn: Design A/B tests to optimize strategies and ensure impact.
• Collaborate Across Teams: Work closely with brand, engineering, and UX teams to drive impactful growth initiatives.

• Proven experience in SEO, CRO, and email marketing.
• Strong data skills and familiarity with tools like SQL, Omni, and Looker.
• Strong project management and adaptability skills.
• Excellent communication and collaboration skills.

• Relevant Web3 and crypto experience and understanding highly valued.
• Evidence of success through a proven ability to drive awareness, market share and marketing qualified leads.
• A good understanding of blockchain technologies, cryptocurrencies and what motivates Web3 communities.

• Modern and comfy office in Dublin
• Hybrid working (we expect you to come in 3 days a week)
• The best laptops and kit to work on
• Internal Tech meetups on-site & online
• Team socials funded by us

We are fueled by a strong sense of community, purpose, and the drive to build a sustainable business. Together, we nurture a culture of high performance, low egos, receptive minds, and collaboration. We provide space for ambition, trust and empowerment to allow you to be your best self.

Diversity and Inclusivity Statement

At Ramp Network, inclusivity and equality are core to our mission, and we strive to embed these values in every aspect of our operations. We believe that a diverse and inclusive workplace fosters innovation, collaboration, and success.

We are proud of the progress we have made as a fast-growing start-up, but we recognize that our journey is ongoing. We look forward to evolving our diversity, equity, and inclusion practices further in 2025 and beyond, creating a workplace where everyone can thrive.