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CATEGORY STRATEGY & INSIGHT MANAGER
Posted 9 hours 26 minutes ago by McCormick & Company, Incorporated
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Key Responsibilities:- Develop and implement strategies for HSS, RM, Hot Sauces, and Condiments.
- Identify growth opportunities and integrate them into business plans.
- Collaborate on UK-specific research projects.
- Create new product concepts based on consumer insights.
- Support UK Consumer Marketing team to build compelling brand & NPD sell-in stories for Retail customers.
- Ensure that channel/customer strategies are considered and integrated into category & brand/NPD recommendations.
- Build partnerships with Customer Category Managers and Shopper Marketing.
- Ensure that brand/NPD initiatives are aligned to retailer launch windows where possible.
- Work with various teams to define and agree on growth platforms and category strategies.
- Share insights with international teams to promote best practices to encourage sharing of relevant insights and initiatives in order to drive industry best practice and secure mutually beneficial brand and category wins for McCormick UK.
- Share industry trends, competitive landscape, and market intelligence with the wider UK Consumer team.
- Analyze and transform market, consumer, and shopper data into actionable insights.
- In-depth understanding of shopper and consumer behavior across key categories and channels/retailers.
- Develop and share external strategic insight presentations with key retail partners to drive thought leadership and optimize industry credibility for McCormick.
- Build collaborative relationships with third-party agency partners and suppliers.
- Secure optimum SLA's and deliverables for McCormick via effective contract and terms negotiation.
- Relevant experience, ideally in FMCG.
- Strategic thinker with strong problem-solving, teamwork, and decision-making skills.
- Excellent communication and influencing abilities.
- Quick learner with the ability to build strong cross-functional relationships.
- Commitment to continuous improvement and effective project management.
As an Equal Opportunities employer, McCormick is committed to a diverse workforce.
WHY WORK AT MCCORMICK?United by flavor. Driven by results.
As a McCormick employee you'll be empowered to focus on more than your individual responsibilities. You'll have the opportunity to be part of something bigger than yourself-to have a say in where the company is going and how it's growing.
Between our passion for flavor, our 130-year history of leadership and integrity, the competitive and comprehensive benefits we offer, and our culture, which is built on respect and opportunities for growth, there are many reasons to join us at McCormick.
McCormick & Company, Incorporated
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