Chief Marketing Officer

Chief Marketing Officer (remote in Europe)

At Profitroom, we're revolutionizing hospitality technology - helping world-class properties maximize their direct bookings and elevate their guest experience. As an award-winning global leader in this space, we're now looking for a Chief Marketing Officer (CMO) to take our brand, product, and regional marketing to the next level.

This role is for a strategic yet hands-on leader who understands the hospitality tech industry inside out, knows how to reach the right clients (not just all potential clients), and is obsessed with high-quality content and brand positioning. If you're a data-driven marketer with a strong ABM mindset, ready to shape a world-class marketing strategy and work closely with our C-level team, we'd love to hear from you.

Daily activities:

• Shape and lead a marketing strategy that brings together product, brand, and regional marketing - with a focus on our key markets in Europe, APAC, and the Middle East.
• Develop and lead an ABM (Account-Based Marketing) strategy.
• Oversee content creation to ensure top-tier, engaging, and conversion-driven materials that align with our brand vision.
• Drive demand generation through innovative digital marketing, campaigns, and data-driven strategies.
• Partner closely with client-facing C-level executives to align marketing efforts with business objectives and revenue goals.

Requirements

• Strategic mindset - you can build a vision and roll up your sleeves to make it happen.
• Experience in hospitality tech is a big plus - you get the industry, the challenges our clients face, and how to position solutions that really speak to them.
• Proven experience in ABM and demand generation, with a track record of successfully targeting and converting high-value clients.
• Strong brand and content marketing expertise - you set high standards for design, storytelling, and messaging.
• AI-curious and data-driven - you stay ahead of the curve, know how to leverage AI tools, and make decisions backed by insights.
• Tech-stack savvy - comfortable navigating marketing platforms, CRM systems (like HubSpot), and automation tools.
• Strong analytical mindset - you love digging into data, tracking performance, and optimising based on what works.
• Fluent in English, with exceptional communication skills.
• Experience managing marketing teams and working across multiple regions.

Benefits:

• Enjoy Work-Life Balance: Embrace a fully remote and flexible work environment.
• Explore the World: Avail annual 'Work with Us, Travel with Us' vouchers.
• Grow Your Skills: Access to English language classes along with a dedicated team development fund.
• Stay Healthy: Benefit from co-financed life and medical insurance, access sports facilities and receive professional mental health support whenever needed.
• Take Time Off: Get 26 days off with a Contract of Employment and 24 days off break with B2B contracts.
• Share hospitality: Take 2 extra days off (annually) for CSR activities.
• Join Celebrations: Participate in company retreats, events, and wedding & baby packs, benefit from our employee referral program.
• Transparent Culture: Experience a flat hierarchy and open communication channels for transparency.

About Us:

We are a global hospitality software technology company which originated from Poznan, Poland (and that's where our HQ is) in 2008 and keeps on growing ever since - spans across 5 continents, with over 3500 customers constantly improving their revenue streams.

We deliver leading SaaS technology and marketing services to give hoteliers the tools to increase revenue performance, bookings and efficiency, while providing their consumers the best services and experiences.