Country Manager France (m/f/d)

About Treatwell

Treatwell is the leading beauty tech platform in Europe, empowering salons to run and grow their businesses through smart software and a powerful online marketplace. With over 50,000 partners and 8 million monthly bookings across 13 countries, we're transforming how the hair and beauty industry connects with clients.

In France, we've built a strong foundation and are already a market leader. Now we're looking for a Country Manager based in Paris to lead the next phase of growth: scaling sales, reducing churn, increasing supply density, and strengthening Treatwell's leadership position in one of its most strategic markets.

Your Mission

As Country Manager France, you'll have full commercial ownership of the French market. You'll lead cross-functional teams across Sales, Marketing, and Talent-driving acquisition, retention, and performance.

You'll be part of an international organisation active in 13 countries, working closely with colleagues across Europe and the Treatwell headquarters in London to align local execution with the broader company strategy.

What You'll Do

1. Lead and Scale Sales Performance
2. Own and evolve the partner acquisition strategy across Tier 1 & 2 cities (e.g. Paris, Lyon, Marseille) and expand into Tier 3 locations (e.g. Toulouse, Bordeaux, Lille).
3. Lead a high-performing commercial team across SDRs, inbound/outbound sales, field sales, and team leads.
4. Drive performance across the sales funnel-from lead to activation-and increase supply density in key areas.
5. Define and monitor KPIs such as win rate, conversion, cost per acquisition, and revenue per venue.
6. Oversee the partner journey beyond acquisition-working with Account Management and Customer Success to boost activation, engagement, and satisfaction.
7. Implement targeted churn-prevention strategies and reactivation initiatives.
8. Monitor and act on partner health metrics (e.g. churn rate, NPS, product adoption, booking activity).
9. Ensure salons extract long-term value from Treatwell's software and marketplace.
10. Hire, develop and lead top talent across Sales, Marketing and Operations.
11. Oversee and align local marketing execution to support brand visibility, lead generation, and market-specific campaigns.
12. Foster a culture of performance, ownership and collaboration in a hybrid work environment.
13. Work closely with central teams (Product, Marketing, Finance, People) to execute strategy and scale success.
14. Shape and execute Treatwell's growth plan for France based on local dynamics and international objectives.
15. Identify and unlock new market opportunities-geographical, vertical, or operational.
16. Take full ownership of the French market P&L, ensuring growth is efficient, sustainable, and aligned with broader business goals.
17. At Treatwell, leadership means more than hitting targets. As Country Manager, you lead with empathy, integrity, and by example. You live our values in your everyday decisions-creating a culture of ownership, collaboration, and respect.
18. You foster an inclusive environment where every team member can thrive, regardless of background, identity, or experience.
19. You believe that our people and our partners are our greatest asset-and you work every day to help them succeed.

Requirements

About You

• Significant experience (6+ years) leading commercial teams, ideally in sales-driven environments such as SaaS or marketplaces.
• Ideally, you've operated at Country Manager level or led a full business unit, with ownership of P&L, growth strategy, and team leadership.
• You lead by example, combining strategic thinking with hands-on execution.
• You're highly data-driven and confident in using CRM and analytics tools (e.g. Salesforce).
• You thrive in hybrid environments, where in-office collaboration and remote leadership go hand in hand.
• Fluent in French and English, with a deep understanding of the local market and service economy.
• Passionate about empowering small businesses and shaping industry change.
• Experience in beauty, wellness, or local services is a plus.

Benefits

What You'll Get

• A real opportunity to shape something meaningful and scale Treatwell's future in France
• 28 days holiday + French public holidays
• €40 monthly Treatwell voucher - so you can treat yourself, too
• Mental health support through our partner Plumm
• Personal growth fund to support your professional development and team leadership
• A key leadership position in a fast-growing, international tech company
• Hybrid working with our central Paris office
• A passionate, values-led and international team

Our Values

At Treatwell, We Don't Just Build Software-we Build a Company We're Proud Of. Everything We Do Is Guided By Four Core Values

• Think like an (salon) owner We act with responsibility, take initiative, and care deeply about our impact-just like our partners do.
• Treat everyone well Respect, kindness and fairness are the foundation of how we work with each other and our partners.
• ️Make every appointment count We focus on quality, not just quantity-ensuring every booking, interaction, and decision adds value.
• Play to win, together We believe in collaboration and shared success-because when we win, we win as one team.

Equal Opportunity

Treatwell is proud to be an Equal Opportunity Employer. We believe diversity makes us better, and we're committed to creating an inclusive environment for all. If you need any adjustments during the hiring process, just let us know-we're here to support you.