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Digital Marketing Director - UK
Posted 4 days 13 hours ago by Jones Lang LaSalle Incorporated
Digital Marketing Director - UK
Digital Marketing Director - UKApply remote type: On-site
Locations: London, GBR
Time type: Full time
Posted on: Posted 2 Days Ago
JLL empowers you to shape a brighter way.
Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you've got deep experience in commercial real estate, skilled trades or technology, or you're looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.
We're looking for a UK Digital Marketing Director for our Global Integrated Digital Marketing team.
A dynamic and commercially astute Digital Marketer with 5-10 years of experience, adept at developing and executing comprehensive digital strategies to drive business growth. Skilled in working independently and collaboratively within complex matrix structures, leveraging in-depth digital channel knowledge to deliver measurable results and support JLL's ongoing success in the UK market.
This Digital Channel Strategy Director combines strategic vision with hands-on expertise to drive digital transformation and deliver exceptional marketing outcomes in a dynamic, global environment. With a focus on leading and continuous learning and professional development, this role is pivotal in supporting JLL's growth ambitions in the UK market.
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies aligned with local business objectives and global best practices.
- Accountable for JLL.co.uk website, utilising Adobe Experience Manager CMS to optimise content, improve SEO, and drive unique visitor growth.
- Lead, optimise and monitor performance strategies across all digital channels for the UK market, regularly tracking KPIs and proposing improvements.
- Lead the digital channel strategy & create a comprehensive digital journey map for UK campaigns, working closely with in-house experts across various digital disciplines.
- Develop and deploy UK lead management strategy, optimising the process from generation to CRM integration.
- Oversee MarTech tools deployment and adoption in UK, ensuring best practices and governance.
- Collaborate with global teams and align strategies with country counterparts.
- Enhance email marketing effectiveness through improved contact data management and audience segmentation.
- Promote digital activities and share insights with local and global teams to drive continuous improvement.
- Responsible for promoting digital marketing tools and solutions to the UK Marketing & Business teams.
- Collaborate closely with offshore teams to execute digital strategies, providing clear direction, excellent communication skills and ensuring rigorous quality control.
Required Skills and Attributes:
- 5-10 years of experience in digital marketing.
- Highly analytical with proven ability to develop insightful digital channel performance reports and utilise data to drive decisions.
- Skilled problem solver, adept at finding innovative solutions to complex digital marketing challenges.
- Agile and adaptable, thriving in fast-paced, ever-changing digital landscapes.
- Strong ability to manage complex matrix relationships and collaborate across diverse teams.
- Confident in advising on digital marketing channels, trends, and best practices.
- Exceptional stakeholder management and communication skills.
- Confident in challenging the status quo and driving positive change.
- Business fluency in English (written and spoken).
Location: On-site - London, GBR
If this job description resonates with you, we encourage you to apply, even if you don't meet all the requirements. We're interested in getting to know you and what you bring to the table!
Jones Lang LaSalle Incorporated
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