Global Head of Sales and Marketing (United Kingdom)

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Global Head of Sales and Marketing (United Kingdom)

We are looking for a motivated and experienced Global Head of Sales and Marketing to join our dynamic team and lead our global sales and marketing efforts.

Global IT Factory is a rapidly growing Australian SaaS company providing cutting-edge technology solutions in the education technology domain. Our mission is to enable educational institutions to elevate student acquisition, experiences, and retention through agile production and management of engaging, high-quality curriculum offerings.

This is a remote-only role based in the United Kingdom, offering flexibility and the opportunity to work with a global team. If you are passionate about EdTech, enjoy driving revenue growth, and thrive in a fast-paced environment, we'd love to hear from you!

Role Overview:

The Global Head of Sales and Marketing is a senior leadership role responsible for driving sales growth, coordinating global sales and marketing efforts, and establishing best practices in sales operations. This position involves managing a distributed sales team, overseeing marketing initiatives, scaling both teams to meet business growth needs, and ensuring the achievement of the company's revenue goals.

Key Responsibilities:

• Develop and implement a global sales strategy and go-to-market plans to achieve revenue and market growth objectives.
• Lead and coach the sales team across multiple regions, ensuring they are equipped with the tools and resources needed to respond effectively to global opportunities.
• Drive lead generation, customer acquisition, and retention efforts while ensuring consistent revenue growth and market impact.
• Establish and monitor sales KPIs, aligning team performance with company goals and ensuring accountability.
• Manage the global sales budget, optimising resource allocation and costs to support growth initiatives.
• Monitor and analyse market trends and competitors to optimise sales strategies and maintain a competitive edge.
• Work with finance, operations, and legal teams to optimise pricing strategies, contracts, and revenue recognition.
• Identify and mitigate risks associated with sales processes and strategy.

RFP and ITT Management:

• Establish and scale capabilities to deliver high-quality, efficient, and competitive responses to RFPs and ITTs.
• Facilitate collaboration between the Sales Team and internal stakeholders to ensure alignment and effective proposal input.
• Lead the development of RFPs and/or ITTs for all prospective and existing clients globally.
• Lead the preparation and delivery of global procurement presentations and product demonstrations.

Marketing Management:

• Oversee the marketing function to align with sales objectives and organisational goals.
• Lead the development and execution of marketing campaigns, digital strategies, and content creation.
• Plan and execute webinars, as well as manage the company's participation in industry events.
• Ensure consistent branding and messaging across all marketing channels and materials.
• Develop and implement a comprehensive Sales Enablement programme to equip the sales team.

Sales Operations and Tools:

• Establish and optimise sales processes and workflows to improve efficiency and effectiveness.
• Oversee the implementation and management of sales tools, including CRM systems.

Stakeholder Engagement:

• Serve as the main point of communication between the sales team, the executive team, and other internal functions.
• Engage with key customers, prospects, and partners to build strong relationships.
• Represent the company at industry events, conferences, and customer meetings.
• Travel globally to support sales and marketing initiatives.

Qualifications:

• Proven experience in sales leadership and management, with a focus on B2B sales in the higher education and SaaS EdTech sectors.
• Background in education or EdTech sales, with a focus on enterprise SaaS solutions.
• Track record of achieving and exceeding revenue growth targets.
• Demonstrated ability to scale and manage sales and marketing teams across multiple regions.
• Strong analytical skills with experience in forecasting, KPI management, and data-driven decision-making.
• Exceptional communication, negotiation, and interpersonal skills.

Why Join Global IT Factory:

Competitive Compensation: Base salary with performance-based incentives and bonuses.

Growth Opportunity: Be part of a fast-growing SaaS company with significant career growth potential.

Global Impact: Work with leading higher education institutions worldwide and help shape the future of EdTech.

Dynamic Environment: Collaborate with a global, multicultural team in a fast-paced, innovative company.

Flexible Working: Fully remote (based in UK), with occasional global travel.

Apply for this position Does this sound like you? Apply now to learn more about this opportunity!