Head of Intuition

Edgewell is not just a company, but a vibrant global community of 6,800 visionaries, doers, and makers. Our family of over 25 personal care brands serves people in more than 50 countries. We are dedicated to infusing joyfulness into every aspect of our work. Our pledge goes beyond our products, with our fundamental value of People First guiding us to foster a diverse, inclusive, and respectful environment where every team member can flourish and celebrate our shared achievements.

Head of Brand (Wilkinson Sword Intuition)
UK/ France/ Germany
Hybrid Working

Attractive salary & benefits

Let's Talk About You
You're ambitious, but you want a career with purpose-we love that. You're up for a challenge and ready to write the next chapter of your career story with a great group of encouraging colleagues. You want to make your mark and let your personality shine. Well, if you're interested in our Head of Brand role, this might be your next step! We are looking for an experienced Marketing Professional to join Edgewell Personal Care - a global consumer goods business with a portfolio of over 25 brands (Wilkinson Sword, Schick, Hawaiian Tropic, Carefree, Bulldog Skincare for Men, Jack Black and recently acquired Cremo Grooming just to name a few!).

Now, Let's Get Down to Business
We are seeking a dynamic and strategic Head of Marketing to lead the evolution of Wilkinson Sword Intuition across Europe. This role will shape and bring to life the brand vision, creating compelling, effective campaigns across all consumer touchpoints to increase consumer penetration and grow market presence.

Reporting to the Marketing Director for Europe, the Head of Brand for Europe is the guardian of Wilkinson Sword Intuition and responsible for the short- and long-term performance measured by market share and revenue growth, as well as the continuous strengthening and growth of the consumer franchise. This European Marketing leadership position partners closely with key internal and external stakeholders, senior commercial leaders, R&D, and members of the European Leadership Team.

Primary Responsibilities:

• Lead the brand strategy, Innovation Roadmap, and deliver the annual strategic planning process for the brand.
• Define the Brand positioning and strategy to deliver ambitious penetration growth across Europe and guide the teams in translating the LT strategy plan into annual local brand plans.
• Partner and collaborate regularly with local marketing teams to provide in-depth assessment of the brand, actively investigating the root causes for performance and course correcting or accelerating as required.
• Use consumer, shopper, and customer insight to inform and strengthen brand strategies, plans, and campaigns.
• Create disruptive and effective brand communications in our consumers' everyday lives, with exceptional execution throughout the consumer journey to deliver superior results.
• Lead the Innovation agenda and roadmap in line with the brand positioning to unlock future growth opportunities.
• Coach and develop a team of exceptional marketers as well as lead a cross-functional team across Media & Digital, Innovation, Revenue Growth, and Portfolio Management.

Are You Ready to Show Us What You've Got?

We're looking for an experienced Marketing professional with significant experience gained within an FMCG or Cosmetics business. While your experience is of course important, we're all about making useful things joyful, so we love when our prospective candidates are passionate about this too.

Here's what we are looking for:

• Significant Marketing experience gained within Consumer-Packaged Goods, Personal Care, or Beauty essential.
• Experience leading regional brands and setting clear and compelling strategic plans and frameworks, and experience across the full marketing mix.
• Demonstrated experience managing comprehensive strategic marketing and communications, media relations, and marketing programs.
• Experience managing a team of direct and indirect reports and working within a matrix organization, with demonstrated success planning and accomplishing goals.
• Experience with multiple creative and media agencies crafting a brief, executing a creative plan, and evaluating and executing media strategies.
• A strong combination of both creative and analytical skills a must; understanding of budgets and product costing, plus ability to proactively gather, analyze, and evaluate complex data.
• Strong financial acumen and accountability; influence the commercial performance with strong analytical skills and ability to make data-driven decisions.
• Fluent in English and proficient in at least one other European language is an advantage.

What we offer:
Competitive salary, Hybrid working possible (2 days in the office), bonus, car allowance, employee assistance programme, life assurance, discounted Edgewell branded products, core working hours, 25 days annual leave, free beverages & snacks, free parking onsite, sports & social club membership, casual smart dress code, and a great boss!

Now Take the Next Step
If you're looking forward to progressing your career with us, then we're looking forward to hearing from you. Please email an up-to-date CV in English along with your salary expectations. Alternatively, feel free to pass onto your teammates who may be interested. For information about this great company, visit

Edgewell is an equal opportunity employer. We do all we can to create a collaborative and diverse global team, where good ideas can thrive, and our colleagues can learn and lead. We prohibit discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status, or any legally protected status in accordance with applicable federal, state, and local laws. We listen deeply and speak directly to create an environment that's open to difference. We aim to bring joy to not only the products we create and the people we serve, but our colleagues across the globe too.