Marketing & Communications Executive

Principal Consultant - BD. Marketing & Communications - Professional Services (non-legal)

About Them: Join an international accounting firm that values innovation, collaboration, and professional growth. They are seeking a dynamic Marketing and Communications Executive to support their global marketing initiatives and enhance their brand presence.

Key Responsibilities:

Digital Marketing and Communications:

1. Execute social media and blog content management plans.
2. Write/edit social media posts, create graphics, and schedule posts.
3. Create/edit videos and reels for digital channels.
4. Develop and maintain their YouTube channel.

Content Management:

1. Collaborate with the marketing and brand manager to create/edit content for the website, intranet portal, newsletters, social media, and emails.
2. Support communications and member engagement marketing plans for events and webinars.
3. Manage email communications to members on network news and resources.

Event Promotions:

1. Assist with event promotions to enhance communications about in-person events and webinars.
2. Support member engagement plans to increase attendance.

Publications:

1. Work with member firms to collate news and client stories for internal newsletters and global publications.
2. Promote stories and publications via the website, portal, and social media.
3. Distribute newly released publications to members.

Market Research and PR:

1. Monitor digital marketing trends, research competitor activity, and explore new innovations.
2. Track performance and engagement across digital platforms.
3. Support PR initiatives and press releases.

Brand Compliance and Administration:

1. Maintain the Brand Centre and liaise with members to answer questions.
2. Support network brand adherence and marketing material creation.
3. Coordinate trademark renewals and domain administration for member websites.

Minimum Requirements:

• Previous marketing experience
• Basic graphic design and video editing skills
• Strong written and verbal communication skills
• Experience in writing business content
• Digitally savvy and a critical thinker
• Good eye for design and a flexible approach
• Proactive with good time management skills