Marketing Lead - Financial Services (12m FTC)

Ingenuity demands a different perspective, seeking inspiration in surprising places. At PA, we combine innovative thinking and breakthrough technologies to create a positive human future in a technology-driven world.

With a global network of FTSE 100 and Fortune 500 clients, we'll offer you unrivalled opportunities for growth and the freedom to excel. Combining strategies, technologies and innovation, we turn complexity to opportunity and deliver enduring results, enabling you to build a lasting career. Isn't it time you joined us?

Become part of the team

This is a 12 month Fixed-term contract opportunity for an experienced and senior marketing manager to lead marketing for our Financial Services sectors.

We are looking for a curious and resilient team player with strong commercial acumen and a passion for achieving outstanding results in a purpose driven, professional services environment. You can bring your strong influencing skills and have a proven track record of working within complex stakeholder networks, having demonstrated the ability to bring people along with them.

You will have a chance to join a team who create and deliver award-winning campaigns, that grow the brand, build client relationships, and drive revenue-growth. You will support all marketing activity within the sector, using elements across the marketing mix, alongside specialists in PR, thought leadership, digital and our in-house creative design agency.

You'll draw on consulting sector experts, knowledge of best practice insight and communications to ensure the delivery of an inspiring, ambitious, and impactful marketing strategy and plan.

Responsibilities include

• Strategy and planning - identify marketing opportunities and sector insights to develop integrated marketing campaigns which raise the profile of the PA brand, position us the go to partner for end-to-end innovation and generate demand for our services.
• Integrated marketing communications - execute integrated marketing communications campaigns across virtual and physical events, website, PR, social media channels, advertising, sales collateral, demonstrations, awards, associations, etc.
• Account based marketing - design and develop ABM programs to drive sector growth.
• Thought leadership development - work with subject matter experts to evolve and package our content so that they can be communicated effectively in target accounts and the general market.
• Brand management - ensure that all marketing activities promote and develop the PA brand, proactively acting as ambassador for PA's purpose and brand.
• Marketing operational management - maintain accurate and timely budgeting and KPI reporting at sector, geographic and global marketing levels.
• Client relationship management - capture and track client contact information and grow the contact database. Build and deliver specific account activity and issue led programmes.
• Global marketing - Participation and leadership of wider marketing initiatives as required and from time to time.

Qualifications

• Minimum 5 years' experience in B2B marketing including digital and social media, thought leadership and content, event delivery, email marketing, account-based marketing, etc.
• Proven track-record in account based marketing
• An all-round, generalist marketer equally comfortable with high level planning of marketing campaigns, as well as hands on execution of marketing tactics such as writing social media and contact data entry.
• Self-starter with ability to manage multiple projects and deadlines
• Team-player able to successfully build strong working relationships across all levels of the business
• Positive attitude, appetite to learn and focus on strong teamwork
• Excellent attention to detail and written communication
• Ability to work independently and proactively engage with key stakeholders on progress and objectives
• Professional services or B2B marketing background
• Working knowledge of the financial services sector is desirable but not essential

We know the skill-gap and 'somewhat need to tick every box' can get in the way of meeting brilliant candidates, so please don't hesitate to apply - we'd love to hear from you.

Apply today by completing our online application

Additional information

Life At PA encompasses our peoples' experience at PA. It's about how we enrich peoples' working lives by giving them access to unique people and growth opportunities and purpose led meaningful work.

We believe diversity fuels ingenuity. Diversity of thought brings exciting perspectives; diversity of experience brings a wealth of knowledge, and diversity of skills brings the tools we need. When we bring people together with diverse backgrounds, identities, and minds, embracing that difference through an inclusive culture where our people thrive; we unleash the power of diversity - bringing ingenuity to life.

We are dedicated to supporting the physical, emotional, social and financial well-being of our people. Check out some of our extensive benefits:

• 25 days annual leave (plus a bonus half day on Christmas Eve)
• Generous company pension scheme
• Opportunity to get involved with community and charity-based initiatives
• Tax efficient benefits (cycle to work, give as you earn)

We recruit, retain, reward and develop our people based solely on their abilities and contributions and without reference to their age, background, disability, genetic information, parental or family status, religion or belief, race, ethnicity, nationality, sex, sexual orientation, gender identity (or expression), political belief veteran status, or other by any other range of human difference brought about by identity and experience. We are on a journey towards ensuring our workforce is diverse at all levels and that our firm is representative of the world around us. We welcome applications from underrepresented groups.

Adjustments or accommodations - Should you need any adjustments or accommodations to the recruitment process, at either application or interview, please contact us on