Sales Director, Meetings and Events Technology

Sales Director, Meetings and Events Technology

Job Category: Commercial

Requisition Number: SALES001396

Posted: March 31, 2025

Employment Type: Full-Time

Location

UK

Scope

Europe

We are seeking a talented, dedicated, and experienced sales professional with a proven track record in the Meeting & Event and travel/hospitality industry ecosystem including M&E agencies, hotel/supplier networks, and technology providers.

Onyx has developed a first to market, purpose-built meeting & event platform to reconcile final spend and distribute/claim commission payments driving material efficiencies for hotels and agencies and an impactful ROI! With the addition of new (VAT compliant) invoicing capabilities, Onyx is executing an aggressive go-to-market campaign in Europe and we are excited to add sales resources to help drive our growth targeting hoteliers and meeting and events agencies.

The Sales Director - Meeting & Events is responsible for targeting our existing strategic accounts, securing new customers, and will actively participate in the development of our go-to-market strategy for our GroupPay service.

Roles/Responsibilities

• Achieve assigned sales targets, primarily with new logo accounts and share of wallet expansion, within an assigned market segment (e.g. named-account list, sector or vertical)
• Lead the entire sales/buying process, including market segment planning, target identification, solution development/presentation, opportunity management, negotiations and close
• Participate and influence the go-to-market strategy for our new GroupPay service
• Based on market feedback, refine personas, target audiences, and product position with the Commercial and Product leadership
• Be an active and public presence in the Meeting & Events industry within Europe; including tradeshow and localized events as well as virtual events and social media
• Generate new leads and opportunities, while working to further qualify and close leads sourced by marketing and/or our dedicated lead generation team
• Target strategic accounts in the industry, maintain a pipeline of active opportunities to achieve sales target, manage opportunities to closure, and strategically orchestrate resources both internally and externally throughout the sales process
• Accurately capture and report all aspects of account and opportunity information within our sales force automation (SFA) system (Salesforce)
• Accurately report on forecast/pipeline

Qualifications

• Five (5) plus years of sales-related experience, preferred in a new business sales role
• Three (3) plus years of experience in meetings and events, including but not limited to current M&E technologies, hotel sourcing and contracting, commission collection, and financial reconciliation
• Experience with a CRM

Preferred Qualifications

• One to three (1-3) years of relevant industry or product-facing experience
• Multi-lingual candidates with fluency highly valued

Teamwork/Leadership/Interpersonal Skills

• Achievement/goal oriented
• Competitive
• Energetic
• Self-motivated, disciplined, accountable
• Self-aware
• Personable
• Desire for continuous improvement
• Ethical
• Responsive

Organizational Interlocks

This position will work closely with internal and external stakeholders.

Physical Demands/Travel Required

Work associated with this position is sedentary in nature and performed indoors at a desk either remotely or in an office setting. Travel for this position is 30%. This position is hybrid in office and remote.