Head of Marketing UK & Ireland (Maternity cover)

Head of Marketing UK & Ireland (Maternity cover)

Head of Marketing UK & Ireland (Maternity cover)

Apply locations London, GBR time type Full time posted on Posted 3 Days Ago job requisition id R-98664

At Swarovski, where innovation meets inspiration, our people desire to explore, experience, and create. As Head of Marketing, reporting to the General Manager, you will lead the Marketing function for the UKI cluster within a diverse team that is pushing boundaries. Be part of a truly iconic global brand, learn and grow with us. We're bold and inventive, revealing astonishing things like no one else can. A world of wonder awaits you.

About the job

Your main responsibilities will include, but not be limited to:

• Leading a dynamic Marketing team across Media, PR, Retail & Trade Marketing, CRM, and Visual Merchandising, fostering a collaborative environment that inspires excellence and growth.
• Implementing the LuxIgnite brand strategy in the UKI cluster, tailoring it to local consumer preferences and market dynamics.
• Driving brand performance by improving key brand tracker metrics, including top-of-mind, brand awareness, luxury perception and consideration.
• Supporting the UKI GM and UKI Head of Sales in the development of any strategic plans based on consumer insights, marketplace trends and learnings to meet brand and business objectives.
• Leading the creation and execution of 'Major Brand Moments' proposals to enhance brand visibility and impact within the region.
• Developing a targeted marketing plan specifically aimed at accelerating sales for Created Diamonds, aligned with brand and market objectives.
• Analysing campaign effectiveness, using data to optimise strategies and achieve NNS and EBIT goals.
• Continually monitoring and refining marketing tactics to enhance brand performance and drive top- and bottom-line growth.
• Collaborating with the Central teams to ensure that all local marketing activities are within the global framework and that local adaptations are aligned with global standards.
• Building and nurturing relationships with key industry contacts, leveraging these connections to create brand-enhancing opportunities.

About you

• Min. 8 years in luxury marketing, of that min. 5 years in a similar senior role ideally in Retail/Consumer Goods Business.
• Experience and knowledge in the areas of PR/media including digital marketing, CRM/Promotions, VM and Trade Marketing.
• Advanced verbal communication and presentation skills.
• Excellent organizational and planning skills.
• Strong relationship building skills.
• Ability to manage multiple stakeholders.
• Willingness to travel.

What we offer

You can expect a range of benefits, including:

• Swarovski products discounts.
• Employee Assistance Program.
• Volunteering leave.
• Learning and development programs.

Masters of Light Since 1895

Swarovski creates beautiful crystal-based products of impeccable quality and craftsmanship that bring joy and celebrate individuality. Founded in 1895 in Austria, the company designs, manufactures and sells the world's finest crystal, gemstones, Swarovski Created Diamonds and zirconia, jewelry, and accessories, as well as crystal objects and home accessories.

Swarovski Crystal Business has a global reach with approximately 2,400 stores and 6,700 points of sales in around 140 countries and employs more than 18,000 people. Together with its sister companies Swarovski Optik (optical devices) and Tyrolit (abrasives), Swarovski Crystal Business forms the Swarovski Group. A responsible relationship with people and the planet is part of Swarovski's heritage.

Swarovski is an equal opportunity employer. We give our people the guts to celebrate individuality and pride ourselves on creating a workplace where people feel involved, respected, valued, connected, and heard.

Create a World of Wonder

Joining Swarovski means being part of a bigger purpose. You can create a positive impact and work wonders by bringing your unique ideas to life. Together, we'll inspire the world of interior décor, fashion, culture, film and entertainment.