Head of Performance Marketing Services

Fully remote but based in the UK

Full-time contract

Start date: ASAP

Salary range between £50K - £60K depending on experience

Overview

Driftrock is the leading automotive marketing platform, powering customer generation for 46 global automotive brands, such as BYD, Honda, Omoda, Mercedes-Benz and Hyundai.

We're a team of automotive marketing experts, and we're looking for a leader to join us and help shape our Performance Marketing Services division. The individual for this role will be a leading authority on automotive marketing globally, and will shape the direction of customer generation in the automotive industry.

As the lead of this team, you'll work with our partners and customers on strategy, optimisation plans, technical activation, and journey conversion rate optimisation. You'll help them achieve great results and run campaigns which are among the best in the industry.

Who We

• We're a growing team of 20 automotive marketing experts. You'll have a huge impact on Driftrock's culture, product, and how we work, and help steer the direction of the entire automotive industry.
• We're a remote-first company, providing flexible workspaces to give you the freedom to choose how and where you would like to work each day.
• We work with some of the world's biggest advertisers such as BMW, Honda and Volkswagen, as well as some of the world's leading ad platforms, such as Amazon, Meta and Google.

What skills we're looking for

• We're looking for a leader with clear opinions and ideas on the direction the automotive industry should be taking. You'll be able to recommend marketing strategies and approaches with confidence and authority, and support your ideas with data and insight.
• You'll have worked with stakeholders at all levels, finding and sharing trends, optimising to measurable goals, and turning these into exceptionally delivered campaigns.

Minimum Requirements

• 2+ years of experience as an Account Director at an agency, managing paid campaigns across a range of ad platforms such as Meta Ads and Google Ads.
• First-hand experience of planning and managing campaigns dedicated to driving leads for a client.
• Comfortable with data, reporting, insight, and turning these into recommendations.
• Experience in building and managing client relationships, delivering strategic advice and recommendations.
• Strong commercial awareness; demonstrable experience of tracking client fees and identifying opportunity areas.
• Basic knowledge of Google/Looker Data Studio is desirable, but not a deal breaker.
• Remote experience and capable of working autonomously.
• Smart, passionate, and able to learn new things quickly.
• You should be based in the UK and have the right to work here.

Benefits

• A holiday entitlement of 24 days, increasing a day each year, capped at 28.
• Budget to attend conferences or courses to further your development.
• Flexibility to take courses or time on personal goals.
• Laptop provided and budget for remote work setup.
• Regular personal review process to help you set goals and increase your package based on your achievements.
• Maternity and Paternity package.
• Health plan covering medical, dental, vision, hearing, mental health, and more.
• Share options in the company with favourable option agreements.
• Company pension scheme contribution.
• Electric car scheme.
• Discounts and perks with CharlieHR.
• Life Assurance and Income Protection.
• Benefits in kind: celebrating birthdays and work anniversaries.

The interview process

If you're invited for an interview, our process follows four steps:

1. An initial discussion with our operations team to chat through your experience.
2. A call with our Head of Customer experience to discuss the role and your experience further.
3. A short task to assess your practical experience.
4. A final conversation with our CEO.

We will not be considering any recruitment agencies for this role.