Head of SEO & Content

Posted 1 day ago by Yolk Recruitment Ltd

Permanent
Not Specified
Marketing & PR Jobs
London, United Kingdom
Job Description

Head of SEO & Content - Up to £70,000 per annum - LONDON - Award Winning Agency

Yolk Recruitment are recruiting for a Head of SEO & Content to join our top client in London to manage a huge, growth function within their business. You will be leading both a UK and overseas team, bolstered by two Directors that will support you in the position.

Technical SEO Experience Required:

  • Full technical audits with prioritised actions

  • Keyword research & mapping

  • Crawl optimisation

  • SERP features optimisation

  • Experience migrating a website

  • Page speed optimisation

  • Rank tracking

  • Building SEO reports

  • Schema mark-up (incl JSON-LD)

  • Good working knowledge of crawling tools, including Screaming Frog or any cloud-based programs

  • Knowledge of HTML, CSS, JS

  • Experience working on off-site SEO campaigns

  • Backlink auditing

  • Link reclamation

Experience using:

  • Screaming Frog

  • GSC

  • GA or Omniture

  • Excel, PPT, Word, Google Sheets etc.

  • Data Studio (or similar)

  • Google Tag Manager

Content Skills & Experience

  • Full understanding of the Content ideation process, production cycle, outreach/PR, assessment and asset lifecycle

  • Experience of working with relevant teams including insights, design, development, copywriting and PR

  • Experience working with clients and SEO teams to generate cohesive briefs and strategies for Content projects

  • Experience of managing multiple workstreams to deliver performance-driving Content campaigns on time and on budget

  • Experience with all relevant tools to assist with planning, execution and analysis of Content campaigns, including

    • Project management tools (trello/monday/etc.)

    • Media list creation & outreach tools

    • KPI setting & tracking;

    • Coverage tracking / Number of links

    • Overall site visibility

    • Specific rankings

    • Traffic to the site or landing page

    • Leads generation

Holidays:25 days, increasing with length of service, plus Christmas Eve and New Year's Eve off; plus an additional 10 days 'work from anywhere in the world'

Benefits:

  • Free Breakfast

  • Employee Assistance Programme

  • Discounted wellbeing classes / membership

  • Active company social life organised by a staff committee

  • Team sports such as softball, netball, bowling

  • Opportunity for involvement in CSR and charity initiatives

  • Cycle, electric car and tech purchase savings

  • Personal Development, including:

  • Bi-Annual appraisals

  • Company mentor scheme

  • Training, including:supplier sessions (e.g. Google) and industry bodies (e.g. IAB)

  • External trainers

  • Opportunities to learn about other digital disciplines