Marketing Manager - Global Channels

Posted 5 hours 42 minutes ago by DAZN

Permanent
Not Specified
Marketing & PR Jobs
London, United Kingdom
Job Description
As part of the Growth Markets Marketing team, you will focus on delivering integrated marketing campaigns for new global channels. The primary focus is on optimising owned & earned marketing channels within DAZN and partner eco-systems, with the potential to add paid media campaigns at certain key points during launch and live sports seasons. This is a hybrid role based in London, Hammersmith, with a minimum of 3 days a week required in the office. Periodic overseas travel may also be required. Benefits include access to DAZN, 25 days' annual leave (increasing by 3 days after 3 years), annual performance-related bonus, private medical insurance, life assurance, pension contributions up to 5%, family friendly community, free access for you and one other to our workplace mental health platform app (Unmind), learning and development resources and access to our internal speaker series and events. You'll have the opportunity to:
  • Deliver 360 marketing campaigns driving global reach, awareness, and acquisition for premium sports channel rights - primary focus on UK, with addition of priority global markets.
  • Build and manage relationships with external channel partners.
  • Manage campaign delivery including management of cross-functional execution teams (e.g. Social, Creative, Media, DAZN News, Legal, Product & Tech, Commercial).
  • Manage the DAZN shop front and landing pages (including merchandising of upcoming events and product portfolio).
  • Carry out budget management, including liaison with finance on CPA/ROAS results & forecasting.
  • Report on campaign performance in weekly trading meetings and post campaign analysis.
You'll have:
  • Experience in a marketing role - either agency or client side.
  • Demonstrated hands-on experience running both on and offline marketing campaigns at scale.
  • Have a strong understanding and experience in planning activity across owned, earned and paid channels, as well as partner marketing.
  • Show understanding of the importance of a full funnel measurement framework.
  • Experience in a rigorous, data-led environment with proven ability to drive results.
  • Excellent attention to detail.
  • Strong written and oral communication skills.
  • Interest in sports and/or the media & OTT landscape.