Senior Brand Manager - Shopper (12 month contract)

Job Description :

Please note: this is a 12 month fixed term contract

Diageo was created in 1997 but its business is built on the principles and foundations laid years before by giants of the industry - Arthur Guinness, John Walker, Elizabeth Cumming and many more. Today, Diageo is a world class leader in beverage alcohol, producing an outstanding collection of over 200 brands and owning 20 of the world's top 100 spirit brands.

Diageo's culture is built and maintained by the five values that underpin its business and guide how Diageo works. At Diageo, employees are passionate about its customers and consumers and want to be the best . They give each other the freedom to succeed and value each other . Employees work hard so they can be proud of what they do and how they do it.

Role Dimensions

Our Marketing team are creators, helping to build and nurture some of the world's most loved brands. As a member of this team you will be the guardian of our brands within this category and work to shape their future.

Top Accountabilities

• Drive and project manage Shopper programmes across the total Gin portfolio including upcoming innovation launches.
• Ensure all Diageo Gin brands have the tools and programmes necessary to deliver our commercial plan.
• Create plans that resonate through the line and have strong quality and advocacy in place.
• Work with Customer Marketing to ensure that toolkits are fit for purpose.
• Produce bespoke programmes for our strategic customers.
• Act as the voice of the customer within MBP.
• Ideate and develop tools to support the launch of our innovation project across all Gin brands.

Ideal experiences / Qualifications / capabilities

• 6+ years of relevant marketing or commercial experience preferably on lifestyle consumer brands.
• Existing capability to build genuine relationships built on mutual trust & respect.
• A track record of managing and driving performance and excellence in execution across touchpoints.
• Strong evidence of creative flair and implementing entrepreneurial solutions.
• High levels of experience managing agency relationships.