Creative Strategy Lead London Bridge

CHARLIE OSCAR

Charlie Oscar is a digital growth company built to transform brands and underpinned by marketing science.

We combine data, technology and creativity to advise and execute digital media analysis and strategy for the world's most ambitious brands. We transform growth.

How do we transform growth? It all starts in understanding what advertising activation actually performs. Our proprietary marketing science suite, COmpass, gives clients that very insight. Using this, our team of experts provide the best strategy and execution, that is closer to the truth than ever before, across digital disciplines spanning paid media, influencer CRM & CRO.

We're an innovative, independently owned company, We're not "growth hackers" or a performance agency that follows industry best practices. Rather, we're a group of founders and seasoned operators who are building innovative tools and services that set a new standard for digital marketing.

At Charlie Oscar, we like to select team members based on attitude and culture add. While we value experience and expertise, we want to work with people who are eager to challenge the status quo and driven to consistently deliver best-in-class output.
We believe in work-life balance and prioritise team well-being. We work hard but also make time to bond as a team, have some fun and socialise. We do quarterly social events and an annual company trip away to recharge and spend quality time together. The team work together in our London Bridge office, and from home.

ABOUT THE ROLE

We're looking for a Creative Strategy Lead to shape and build our content department from the ground up. This role will be pivotal in supporting our clients with creative strategy, driving new business opportunities, and ensuring we deliver compelling, high-performing content across digital and social channels.

DUTIES & RESPONSIBILITIES

• Build and grow Charlie Oscar's content offering, creating processes and structures to deliver best-in-class creative solutions.

• Develop and lead the creative strategy for our clients, ensuring their brand storytelling is engaging, effective, and rooted in insights.

• Collaborate closely with the paid media team to ensure creative assets are optimized for performance across digital platforms.

• Provide strategic and creative direction to clients, helping them develop content strategies that drive brand awareness, engagement, and conversion.

• Lead ideation sessions and craft compelling campaign concepts that bring brand stories to life.

• Identify and stay ahead of digital and social trends, seamlessly blending cultural, audience, data and brand insights into creative outputs that help clients remain cutting-edge.

• To have an up to date and forward looking perspective on social-first creative, and be a thought leader in digital advertising creative.

• Support new business pitches by providing creative strategic input and developing concepts that showcase our expertise.

• Build a team and network of partners, including designers, copywriters, and content creators, to bring ideas to life.

REQUIRED QUALIFICATIONS & SKILLS

• Proven experience in a creative strategy role within a digital or social agency.

• Deep expertise in digital and social media platforms, trends, and best practices.

• A brilliant creative storyteller with a track record of developing compelling campaigns.

• A strategic thinker who can connect creativity with business impact.

• Experience working with performance marketing teams to develop high-performing content.

• A strong understanding of brand positioning and audience insights.

• Excellent presentation skills - confident in selling ideas both internally and externally.

• Entrepreneurial mindset, excited about building a department and growing an offering within an agency

BENEFITS

• Competitive salary plus quarterly bonus up to 10% of your quarterly salary

• Wellness allowance including access to Bupa private health care

• Pension plan

• Regular team socials and annual company trip

• Hybrid working (3-days pw in our London Bridge office)

• 25 days' holiday per year, plus bank holidays and time off over Christmas

• 4 weeks 'Work From Anywhere' per year

• Birthday off

• Cycle to Work Scheme with Forest Bikes

• Eye care vouchers

• Regular office treats and surprises

• Be part of building something truly exceptional

OUR VALUES

Make It Happen

Progress is better than perfection we make things happen, we get things done.

Treat It Like Your Own

As if it was your business, your money, yourself For us it's not just work; it's personal.

Grow Together

Grow the business, grow with your team, grow yourself.

Be Brave

In your work, in your ideas, in your ability to make decisions.

At Charlie Oscar Group, we are an equal opportunities employer committed to diversity and inclusion. We welcome individuals from all genders, ages, races, skin colours, religions, sexual orientations, gender identities, national origins, and disability statuses to join our team. If you have a disability or special need that requires accommodation, please let us know.