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Head of Content
Posted 3 days 4 hours ago by Menwell Limited
We are looking for a visionary Head of Content to join our dynamic team. This pivotal role will be responsible for overseeing all content-related activities, including social media, podcasts, UX copy, in-app educational content, and ad copy. The ideal candidate will have a proven track record in creating compelling content, with a preference for experience in the health technology sector.
RESPONSIBILITIES
Content Strategy: Develop and implement a comprehensive content strategy that aligns with our brand goals and engages our target audience.
Social Media Management: Oversee the creation, scheduling, and management of content across all social media platforms to drive engagement and brand awareness.
Podcast Production: Manage the production of our health-related podcasts, including topic selection, guest coordination, and promotional strategies.
UX and In-App Copy: Collaborate with the UX/UI team to create intuitive, user-friendly copy for our apps, ensuring an educational and engaging user experience.
Ad Copywriting: Craft compelling ad copy for various marketing campaigns to drive conversions and support our growth objectives.
Long-Form Content: Produce medically credible, long-form content that establishes our brands as authoritative voices in the health tech space.
Team Leadership: Build and lead a team of content creators, providing mentorship and fostering a collaborative, creative work environment.
Analytics and Reporting: Track and analyze content performance, using data-driven insights to refine strategies and improve outcomes.
MINIMUM REQUIREMENTS
- Experience: Minimum 5 years of experience in content creation and strategy, preferably within the health technology or a related field.
- Proven Track Record: Demonstrable success in managing diverse content projects, including social media, podcasts, UX copy, and ad campaigns.
- Creativity and Innovation: Strong creative vision with the ability to develop unique content ideas that resonate with our audience.
- Leadership Skills: Experience leading and mentoring a team, with strong interpersonal and communication skills.
- Analytical Mindset: Proficiency in using analytics tools to measure content performance and inform strategy.
- Passion for Health Tech: Genuine interest in health technology and a commitment to creating content that educates and engages.
PREFERRED QUALIFICATIONS
- Technical Skills: Familiarity with SEO best practices, content management systems, and digital marketing tools.
- Health Tech Experience: Previous experience working in the health technology sector is highly desirable.
WHY JOIN US:
- Innovative Environment: Be part of a forward-thinking company that values creativity and innovation.
- Impactful Work: Play a key role in shaping the content strategy of leading health tech brands.
- Collaborative Culture: Work with a passionate team committed to making a difference in the health industry.
- Competitive Compensation: We offer a competitive salary and benefits package.
SALARY & BENEFITS
- Salary range of £85k - £100k, depending on experience
- Generous stock option plan
- A fun and friendly working environment with sharp and motivated co-workers
- Hybrid role based in Bermondsey 3 days a week with breakfast and lunch once a week
- £400 per year learning and development budget with Learnerbly
- Wellness and gym benefit with Gympass
- Annual company retreat
- 25 days holidays and generous parental leave & flexible working policies
- A growing team with plenty of opportunities for progression, ownership of goals and a direct impact to MANUAL
- Private healthcare plan
- Join in the early stages of one of the most promising start-ups in the health & wellness space
ABOUT MANUAL
MANUAL delivers healthcare at scale thanks to its comprehensive digital clinic. Our ambition is to extend the healthy years of lives for a large part of the population in the UK, Brazil, and beyond focusing on life-impeding conditions like hormonal imbalance, obesity and hair loss.
MANUAL has steadily grown since inception and is now serving 500k+ patients, across 2 geographies. We are centralising the diagnosis, custom medications, doctor specialist services, behavioural change and fully vertically integrated management of the treatment journey, under one roof and consumer brand.
We're destigmatising how people approach their health by offering easy access to diagnostics, a holistic range of treatments, ongoing care and medical advice, as well as a community to help proactively improve one's health and wellbeing. A place that didn't exist until now.
Innovating on healthcare delivery, MANUAL provides patients with engaging treatment plans generating superior clinical outcomes: 90%+ of patients see an improvement in their Quality of Life (QoL) within 6 months. Our ambition is to extend the healthy years of lifespan for a big part of the population in the UK, Brazil and beyond.
EQUAL EMPLOYMENT OPPORTUNITY
Menwell Limited, trading as MANUAL, is an Equal Opportunities Employer. We are committed to equal employment opportunities regardless of gender and gender reassignment, age, disability, race, religion or belief, sex and sexual orientation, pregnancy and maternity, marriage and civil partnership. We base all our employment decisions on merit, job requirements and business needs. This applies to all decisions related to hiring, training, remuneration, promotion and discipline.
We believe that a diverse and inclusive workforce is essential to our success. We are committed to creating an environment where everyone feels welcomed, valued and respected, regardless of their background, identity or beliefs. We believe that Inclusion, Diversity, Equity and Accessibility (IDEA) is essential to our ability to offer the best possible health outcomes to our patients and customers.
Menwell Limited
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