Head of Marketing

HEAD OF MARKETING
LONDON
UP TO £100,000 + HYBRID + FANTASTIC BENEFITS

THE COMPANY:
We're exclusively supporting a highly successful business who is seeking an experienced Head of Marketing to join the business.
The Head of Marketing will be responsible for both the strategical direction, people leadership and hands on delivery of the marketing plan. This is an exciting opportunity for a creatively minded marketing professional who is keen to join a business that is embarking on a journey to double the size of the business in the next 5 years.
This is the ideal role for an individual who is keen to progress into a Marketing Director role in the future as the business grows.

THE HEAD OF MARKETING ROLE:

• Reporting to the Board Director, you'll be responsible for managing the marketing operations for the business
• Leading a team of two marketing professionals which is set to grow as part of the expansion strategy
• Producing an annual robust multi-channel marketing plan & strategy for the approval of the board
• Managing multiple Projects for Marketing activity across the UK and Internationally
• Responsible for the management of the marketing budget and ensuring good ROI/ROAS results
• Deploying a multi-channel online/offline marketing strategy which includes (but not restricted to); Email Marketing, Content Marketing, Social Media Campaigns, PPC / SEO, Events & Exhibitions, Print Advertising, Brochures/Collateral and Press Releases.
• Reviewing the current brand positioning and evolving the brand whilst retaining the core name & values
• Utilising marketing campaigns to drive leads, brand awareness and recognition in the market
• Leading & coaching the existing team to deliver on the marketing plan and personally being involved with marketing delivery tasks
• Planning & deploying online & online marketing campaigns
• Producing high quality copy writing for use in campaigns
• Recruiting additional members to join the marketing team in-line with the marketing strategy
• Managing the external SEO agency and evaluating the pros/cons of bringing the function in-house
• Analysing campaign results and utilising the information to reevaluate campaigns

THE PERSON:

• Must have experience in a Head of Marketing or Marketing Director or Marketing Manager position, or similar, with both strategic and delivery skills
• Experience of leading a small marketing team whilst also remaining hands on in terms of undertaking marketing delivery tasks
• Good experience of planning and deploying effective online / offline marketing campaigns
• Must have a creative eye along with good copy writing skills
• Experience of analysing and reporting on marketing campaigns

TO APPLY: Please send your CV for the Head of Marketing position via the advertisement for immediate consideration.

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