Lead Product Analyst

Ready to revolutionize healthcare, making it faster and more accessible than ever before?

How we started:

Back in 2013, our founder Dwayne D'Souza saw an opportunity to give people faster and more convenient access to medications using technology. We've grown rapidly since our inception, without any external funding whatsoever - achieving profitability through innovation and a highly disciplined approach to growth.

Where we are now:

We've earned the trust of millions of people worldwide through our top-selling products and well-known brands: MedExpress, Dermatica, ZipHealth, RocketRX, and Levity. A lot of our success is down to having our own pharmacies, manufacturers and products - spearheaded by leading in-house medical teams, researchers and pharmacists. Our 2023 global revenue was $80m, and we're set to more than double this in 2024 as we look to surpass $200m and positively impact the daily lives of more people than ever before. There's never been a more exciting time to join HeliosX.

Where we're going:

Over the next five years, you'll support our goal to become a world-leading healthcare partner, deepening our customer relationships, expanding into new countries, and diversifying our product portfolio to treat more conditions. You'll be part of helping more people access prescription treatments and, most importantly, making personalised care better, quicker and easier for everyone.

Come be a part of making our dream of easier and faster healthcare a reality!

We are seeking a highly skilled and experienced Lead Product Analyst to join our Business Analytics team. This individual will play a key role in driving data-informed decisions for our product organisation. With 5+ years of experience in product and web analytics, the ideal candidate will be an expert in event-based tracking and possess advanced knowledge of Amplitude. Experience with alternative analytics platforms such as GA4 or Mixpanel would also be relevant.

In this role, you will be the key point of contact and represent the Analytics to interface with the Product team, using data-driven insights to help shape and prioritise the product roadmap.
You'll collaborate cross-functionally with Product, Engineering, Data, Growth, Marketing and Finance teams to ensure we have the right data, metrics definitions, methodology, and tooling for effective measurement and reporting of Product related metrics.

As a senior individual contributor you will be expected to lead analyses, deep dives at product and funnel level to drive conversion and an efficient user experience that maximises both AOV, AOR and LTV.

You will be the product analytics expert, spearheading A/B testing/multivariate testing and product experiments to optimise user experiences and product performance. Additionally, you will use your expertise to improve standards in Product Analytics reporting, experiments, AB testing - ensuring robust and statistically significant tests-, providing guidelines to educate and enable stakeholders to self-serve for experimentation, upskilling teams and ensuring appropriate data governance with the data engineering team to ensure data quality, accuracy, and compliance with best practices.

• Product Analytics projects: be the primary point of contact between Product, Engineering and Data engineering teams for all product-related analytics and data-driven insights.
• Event-Based Tracking: Lead efforts to track key user interactions and behaviours through event-based analytics, with deep expertise in Amplitude. Familiarity with platforms such as GA4 or Mixpanel is advantageous.
• A/B Testing & Experiments: Lead the design, execution, and analysis of A/B tests and product experiments to improve user experience and product performance.
• Amplitude configuration & reporting: Be the go-to person to set, validate and interpret user journeys & product interactions, product experimentations, AB tests.
• Knowledge sharing & technical mentorship: implement best practices across the business and upskill teams on event-based tracking & AB test configuration, interpretation ensuring statistical significance, and documentation.
• Data Governance: Collaborate with data engineering to ensure data quality, accuracy, and compliance with internal standards - in particular for Amplitude event definitions and taxonomy, and to align reporting with Metabase (key BI internal reporting tool).
• Cross-Functional Collaboration: Work closely with product managers, UX designers, and developers to ensure analytics are integrated into the product development lifecycle.
• Analysis & insights: Deliver data insights to help the product organisation understand better our users to define priorities and make informed decisions about product development and future initiatives.

• Education:
• Bachelor's degree in Business Administration, Information Systems, Data Science, or a related field.
• Experience:
• 5+ years of experience in a data governance, data management, or data analysis role relating to Product and Web analytics.
• Expert proficiency in Amplitude with proven experience in implementing event-based analytics for complex web and mobile applications.
• Proficiency in Microsoft Excel/ Gsheet, BI tools (Tableau/Looker/PowerBI/ Metabase), cloud databases (ideally Snowflake) and SQL with the ability to query and interpret large datasets.
• Nice to have:
• Strong analytical and problem-solving skills with keen attention to detail.
• Experience of data governance principles and best practices.
• SQL advanced skills, Python
• Excellent communication skills, both written and verbal, with the ability to translate technical concepts for non-technical stakeholders.
• Ability to work independently and as part of a team in a fast-paced environment.