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Programmatic Agency Partner
Posted 12 days 18 hours ago by Dmgmedia
Job Introduction
Mail Metro Media is the home of some of the UK's most popular media brands, including MailOnline, Daily Mail and Metro. As a news organisation we are committed to breaking news as it happens and distributing this content around the globe in real-time.
We are committed to producing engaging and insightful commentary for our dedicated readers and inspiring thought-provoking discussion across all of our media channels.
Mail Metro Media is the unified advertising division of dmg media, representing some of Britain's most popular media brands; Daily Mail, The Mail on Sunday, MailOnline, Metro and Metro.co.uk and now the i and inews.co.uk.
Reaching 1 in 5 UK adults every single day and over 70% of the population every month across all of our titles, we have the largest printed scale and most engaged websites in the UK.
The Mail Metro team provides one single point of contact across print, digital and more, allowing agencies and advertisers easy access to the millions of consumers who engage with us daily. Each department is equipped to support seamless cross-platform delivery across all brands.
Leadership
At the helm of Mail Metro Media are Chief Revenue Officer, Dom Williams, and Executive Director, Digital, Hannah Buitekant, supported by an extensive senior leadership team that boasts a wealth of specialist media knowledge and decades of industry experience.
About the role
The Programmatic Agency Partner will sit within the wider Digital Direct Team led by Head of Performance and Data Sales, Dave Randall. The role is responsible for helping drive & achieve Programmatic Direct budgets across PMP, PG and Performance revenue streams.
This role will assist the wider sales team in driving programmatic spend from agencies and will be the go-to person for all first-tier support for troubleshooting campaign management questions related to programmatic.
The ideal candidate should be familiar with the programmatic campaign lifecycle from planning to execution, have a thorough understanding of agency structures, SSP's and key challenges across the programmatic landscape, and ideally have contacts at multiple agencies to manage these relationships to drive revenue.
The role will work closely with agency partners to upsell, manage, and execute data-infused programmatic deals that drive client results. Understanding the importance of 1st party data is vital to the success of this role. This agency partner will take the lead on driving PMP & PG client success with all agencies, aiming to strengthen and develop Mail Metro Media's Programmatic in-market presence & product suite.
Main Responsibilities
- Identify and proactively target new clients to drive programmatic spend.
- Communicate the Mail Metro Media audience and programmatic offering both internally and externally.
- Proactively discover & utilise programmatic market leads using market intelligence.
- Work closely with our Commercial Audience Data Team to identify data upselling opportunities across key clients and verticals.
- Support the Sales team by fielding internal / external programmatic capabilities questions.
- Oversee and manage client campaign portfolios, controlling delivery and performance, surfacing insights, and educating customers on best practices.
- Provide optimisations for programmatic deals to ensure client KPI's are achieved.
- Troubleshoot campaign delivery and performance issues from a basic level.
- Work with agency partners to create media plans & respond to briefs with a programmatic & data-first approach.
- Collaboration across all internal teams (Programmatic Operations, Creative, Client & Planning, Partnerships) to ensure all commercial teams are equipped to sell & deliver on programmatic revenue.
- Monitor and maximize budgets in accordance with client objectives.
- Work with partners to secure support for daily campaign management and implementation questions.
- Provide regular performance insights & optimisations that lead to immediate tactical recommendations and future strategic recommendations.
Person Specification
- Up to date knowledge on the programmatic landscape - PMP & PG, Ad Tech, DSP's, SSPs, DMPs.
- Keen to build client relationships.
- Proficiency in media planning and reporting.
- Excellent communication, presenting and prioritisation skills.
- Commercially minded.
- Ability to meet deadlines and handle multiple tasks.
- Effectively manage issues and relationships.
- Existing contacts at key agency groups.
- Externally facing.
Package Description
Our benefits package increases the longer you've been with us. Here's what to expect:
- 25 days' holiday (increasing by 1 per year up to a total of 30).
- Automatic enrollment onto the Pension Plan at the minimum level of 5% employee contribution, 3% Company contribution.
- Life cover under the Pension Plan of up to 3x your basic salary.
- DMGT Discounts (for discounts on online shopping, vouchers and reloadable cards).
- Subsidised canteen.
- Onsite gym (Northcliffe House only).
- Onsite nurse and GP clinics (Northcliffe House only).
- Employee Assistance Programme.
- Discounted dining cards.
Plus many other benefits .
Why work for Mail Metro Media?
Not only will you be a part of the biggest media organisation in the UK, but you'll work somewhere that's dedicated to people and culture. Our people are a top priority - whether that's supporting mental health, being Disability Confident, accommodating parenthood, providing fitness classes, driving diversity and inclusion, flexibility, or anything else, it matters to us.
Many of our team members work flexibly, in many different ways, including flexible hours or an element of working from home. Please talk to us during your interview about any flexibility you may need - we can usually find a way to make work work for you!
Here are some of the top reasons our people love working for us:
- Collaborate and innovate with the best people in media on a daily basis.
- Work in an award-winning team in the fast-paced world of news and entertainment.
- Get support in reaching your professional goals through webinars, workshops, mentorship and more.
- Get personal support through mental wellbeing, volunteering time off, our menopause policies, a working parents group, our EDI Champions network, and more.
- Comprehensive benefits including medical and dental insurance, childcare schemes, a huge range of discounts, enhanced pension contributions and more.
- A lively, friendly office complete with a free gym, subsidised canteen and doctor's surgery (London only).
- One of Campaign's top 100 Best Places to Work 2024.
Get in touch for more information.
We welcome applicants from all backgrounds to apply and would encourage you to let us know if there are steps we can take to ensure that your recruitment process is welcoming and comfortable.
Our Commitment
We are committed to increasing diversity and maintaining an inclusive workplace culture. We welcome applications from all qualified candidates regardless of their ethnicity, race, gender, religious beliefs, sexual orientation, age, marital status, or disability.
We are Disability Confident Committed. Please let us know if you require any recruitment documentation in other formats or if you require reasonable adjustments to be made during the recruitment process. Please be assured that any such information will be held separately to your recruitment application and will not be considered as part of the selection process.
Dmgmedia
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